Tuesday, August 28, 2007

Minutes of Meeting 3 (280807)

Hi guys,here are some of the stuff we discussed today:

1. Market group targeted: Secondary school students primarily,possible to also include JC and tertiary students, foreign students,etc.

2. Do not want to go head to head with Brightsparks, better topresent ourselves as a holistic solution provider.

3. Services to be provided:- teacher resources- career resources and information- hold talks/workshops- online portal- career guidebook- monthly newsletter- consultation (contractual/weekly basis)- miscellaneous services like profiling, job matching, resumewriting, personal grooming, presentation skills, interviewskills,work shadowing etc.

4. Survey of the ground is necessary, for both students and teachers.Chee Kiang will prepare the questions for the rest of the group tovet and compile. Subsequently, dissemination of survey by everyone.Hopefully we will complete survey findings by Tuesday (030907).

5. Subtasking:- Survey: Chee Kiang- Curriculum for Teacher resources/career resources :a) Ivan/Chee Kiang for Engineering,Production, Manufacturing, ITb) Ghim Hui for Businessc) Xianwei, Hansheng, Yock Theng, Amy, Hong Wei for Arts andSocial Sciences.- Hong Wei to set up skeletal structure for online portal- Xianwei will design logo for the group : Crossroads- Hansheng will upload industry categories on the yahoogroups.

6. When searching for career resources, suggest that we can look forseveral aspects:a)Basic description of jobb)Qualities and qualifications required for jobc)Expected salary ranged)Possible career advancement routese)Prominent companies that employ that paricular professionf)For students, to list down possible education route achievingqualifications.g)Possible to expand by having an interview with an appropriateh)Any other pertinent aspects also welcomedprofessional, but this is contingent on our contacts.

7. Next meeting will be on Saturday (010907) 12-1pm. Brief meeting toupdate our findings and any problems faced and to firm up our teamlogo/marketing gimmicks. Please think of slogans, icons, etc to grabattention for the project.

X-Roads

Our initial company name...

Saturday, August 25, 2007

Initial Logo

Our Initial Logo (Matching one's to a suitable job)

Tuesday, August 21, 2007

Minutes of Meeting 2 (210807)

these are the things we talked about in today's meeting:

1. We have decided to scrap the ideas for selling bus tickets and travel kakis.

2. Career Guidance Centre will be our main idea:
- developing students
- provide an informative session
- few competitors
- possible market gap

Implementation:
- personality tests
- industrial talks
- industrial visits
- career counselling
- segment scope of services according to the level of education catered to
- segment JC/Poly routes
- provide mix and mingle sessions for students to interact with professionals

Market Segment:
- Schools. E.g. JCs, poly, secondary schools.
- focus on JCs and secondary schools for now.

Foreseeable problems:
- duplication of role of schools
-accreditation
- is there a market need?
- level of expertise required?

3. Dating Agency will be our back-up idea:
-target working executives
- yearly membership
- online portals; introductory video of themselves, video calls for busy people
- personality match
- speed dating
- weekend dates for two, to Sentosa, zoo, night safari, tickets to be sent to the male
- weekend lunches
- group activites, dancing classes, origami,
- dating counselling, grooming and etiquette courses

Concept: To merge both online and offline activities in a single agency

4. Look into market segment for special needs and old folks as additional back-up plans.

5. Sub-tasking:
a. Email teachers and obtain real-time information on needs and requirements of schools and students
- Yock Theng, Chee Kiang, Hansheng

b. Find out about the required expertise: Company HR for industrial visits, talks, psychological and personality tests, networking and liasing protocols and opportunities.
- Xianwei, Ghim Hui, Hongwei

c. Market Research: Competitors, accreditation, business guidelines, etc.
- Ivan, Amy, Xianwei

Sunday, August 19, 2007

Lost Sheep

We were Lost Sheeps... coz we din know what to come out with for our product... and we din know wat the lecturer wants from us!!!

Friday, August 17, 2007

Our first meet...

Kinda interesting how we meet... we are from various faculties and backgrounds... well... 7 of us to form a group... sure interesting!!! haha.. first lesson we have to come out and self-intro ourselves! The more attention seeking one is that "kick-ass" guy!!! LoL* Anyway, we came out with several ideas on the possible career services we can provide. We have expanding shoe factory over at China, because Hans has got the lobang... Ghimz got the buddy touring thingy, bus services for malaysians from NUS... and providing career guidance services.. well, shall brain storm for more and we shall see how it goes then...